Nakakalocal goes to the South: Kasosyo at Robinson’s Las Piñas
PhilSTAR Media Groups’ (PMG) Nakakalocal aims to put the spotlight on the country’s SMEs. Through their Love Local, Grow Global campaign, PMG set on a year-long series of mall tours with their advocacy of uplifting Filipino products. Last Nov. 26, the program went to the south of the Metro for its Kasosyo event, hosted by Robinsons Las Piñas. The mall tour featured 10 Filipino brands chosen by PhilSTAR Media.
With everything going back to normal, PhilSTAR is staunch in their advocacy of helping SMEs for their contributions to our country’s economy. Comprising 99.5% of the Philippines’ business enterprises which also employ about 63% of the country’s workforce, SMEs are seen as the backbone of our economy.
“Nakakalocal is an advocacy PhilSTAR Media started,” PhilSTAR EVP Lucien Dy Tioco said in his opening remarks during the event. “We’re doing this to help our SMEs and MSMEs. We’re doing that by helping them bring their stories to our platform. And with that, we’re thankful to Robinson’s Land for supporting the Nakakalocal program.”
Dy Tioco is joined by Angie Lou Tapales, the Marketing and Advertising Head of RLC Malls and Babes Adriano, PhilSTAR’s Print Advertising Manager.
Here are the featured SMEs during Nakakalocal’s stop at Robinson’s Las Pinas:
Everyday Coffee
This e-commerce coffee company offers high-quality “green” coffee beans, meaning, harvested sustainably. Sourced from all over the world, its products are roasted upon order and delivered right to your doorstep.
De Kalidad Foods
De Kalidad Foods might just be one of the Filipino brands you should look out for. Couple Robert Baranda and Myx Ferrer, who own the business, started De Kalidad with just a capital of P1,000 when they lost their jobs during the pandemic. They began selling kesong puti, fresh balata, and tsokolateng batirol. The brand aims to promote local cheese farmers who are providing their products.
Eva Marie Arts & Crafts
Dubbing itself as the producer of world-class hand-woven bags made from wild ticog grass, this Filipino brand truly represents local arts and crafts. With its luxurious designs and eye-catching colors, this homegrown brand champions the use of purely Filipino materials. This indigenous material is soft but durable and is considered to be the most important matting sedge in the Philippines. Aside from bags, Eva Marie Arts and Crafts also offers mats, décor, room dividers, ceiling panels, furniture mattings, throw pillows, and the like.
Godel Tablea
This Pinoy chocolate brand believes in one thing: bean-to-bar chocolates are and always will be the best way to showcase the country’s chocolate beans. Their products are made from fermented and roasted cacao beans from Davao that are refined without any additives.
osh! (Oh So Healthy)
Both tasty and healthy, osh! products are low-calorie, gluten-free, cholesterol-free, and vegan-friendly. Made from all-natural fruits and vegetables, their snacks are pureed, blended, and air baked—never fried.
ISLA Kapsule
ISLA Kapsule aims to shine a light on Philippine coffee through the capsule experience with single origin and specialty coffee from the LuzViMin islands. The Filipino coffee brand has one goal: to be recognized as the pioneer and leading manufacturer of 100% of Filipino quality local and traceable single origin coffee.
Good Sense
With their vision to produce safe and affordable everyday beverages for Filipinos, Good Sense Fruit Juices offers a wide range of flavorful nutritious products that are all-natural and are at reasonable prices. All their products have no preservatives and no artificial food coloring — everything is made from freshly squeezed fruit that are sorted, washed, sterilized, extracted and filtered through stainless steel screens. With this impressive system of production, Good Sense Fruit Juices is now the main supplier of beverages, condiments and frozen purees to wholesalers, supermarket chains, military, prisons, hospitals, school, etc.
Clara Scents
With each bottle made with love and the aim to make you feel luxurious, Clara Scents home fragrances offer smells that are much like your favorite hotel lobbies. They also offer unique scents, and even body oils.
Abundance Organica
Having been in the business since 2019, this organic farm-to-table venture sells various tea goods with creative flavors that offer health benefits. Their products are Organic Certified by the Department of Agriculture’s Bureau of Agriculture and Fisheries Standards.
Taters
We all know the name—and the smell—of this well-loved theater staple from across our favorite malls. Whether we want a movie snack or just a casual pika-pika with our friends, Taters has been serving us some of our favorite snacks for many years now. It is also 100% Filipino-owned.