Joel’s Place: A new way to meet, shop, and eat for everyone

Come home to a culinary haven that puts your well-being at the forefront. Joel’s Place, a contemporary grocerant, delivers everyday luxuries to Filipinos by offering the best in thoughtfully curated gourmet selections, within a friendly community setting. Since its inaugural launch at The Proscenium Retail Row in Rockwell, Joel’s Place has become a beloved neighborhood space where folks enjoy an elevated retail experience–one that evokes discovery and learning, delights the senses, and nourishes the mind, body, and soul. Following the warm reception of its first store, Joel’s Place opened its second location last July on the Ground Floor of Rustan’s Makati, Glorietta 4. 

A wholesome experience: Meet, shop, and eat

Give yourself the nourishment your mind and body need when you step into Joel’s Place, your new go-to neighborhood place at Makati CBD. Recharge as you wander along the aisles and meet like-minded people, whose love for food and wellness spark uplifting conversations and moments of connection. 

As you exchange your favorite recipes and cooking tips, explore a wide selection of fruits, vegetables, and daily food essentials at The Grocer. Whether you’re looking for fresh local produce like Guimaras mangoes and Pangasinan tomatoes, or international assortments like authentic Japanese melons and Spanish bell peppers, The Grocer has all you need to whip up your next standout dish. Moreover, you can find gourmet baking and cooking ingredients, breakfast staples, confectionery, condiments, dried goods, packaged food, and beverages that not only cater to diverse tastes; but may also come in gluten-free and plant-based varieties.

Beyond the typical grocery store, this contemporary grocerant also presents a unique way to shop: where each product tells a story, inviting patrons to uncover what goes on before the item reaches the shelves and onto their tables. With a focus on consciously sourced ingredients and specially curated grocery items, Joel’s Place helps the everyday person live a happier and healthier lifestyle. And, with thoughtfully designed aisles, shoppers are introduced to new tastes and culinary possibilities, enriching their dining experience with exceptional flavors. 

Furthermore, you can find premium-quality meat and seafood at The Butcher and The Fishmonger. Home to an exquisite array of fine meats and premium cuts, The Butcher presents the finest Angus beef, Wagyu, lamb meat, organically-raised free-range chickens, turkeys, and ostrich meat. There are also pork products made from naturally raised pigs and sourced from the best local and international producers of pork goods. Meanwhile, The Fishmonger boasts a fresh seafood selection, sourced sustainably, emphasizing traceability. Shop local and imported assortments of freshwater, seawater, fattened fishes, mollusks, shellfish, crustaceans, roe, and smoked fishes—all to your appetite’s delight!

But if you need hearty grub or a filling snack to get you through a busy day, grab a table and dine in. Joel’s Place lets you create your perfect meal with options tailored to every taste and preference. Choose from The Deli’s sandwiches, pasta, rice dishes, soups, salads, and daily meat carvings. Then pair your meal with fresh fruit juices from The Juicer or savor a bold cup of coffee from The Barista, which you can also take on the go. For brunch-goers, The Baker is your new go-to for freshly baked bread and high-quality handcrafted desserts, from specialty loaves to croissants, mini cakes, and delectable tarts. For dessert, indulge in creamy scoops of authentic gelato expertly crafted by award-winning pâtissier Michael “Miko” Aspiras, available at The Gelateria.

Always fresh and deliciously prepared, the ready-to-eat selections at Joel’s Place are made for any time of the day, bursting with flavor for your enjoyment at any hour. Grab a gourmet meal on the go, where convenience meets quality!

In addition, Joel’s Place offers the highest quality local and imported alcohol at The Sommelier. This tightly curated selection of spirits and wines includes Filipino-made liquors with unique taste and texture—from the creamiest flavor to the strongest taste. To add to its impressive curation, its imported collection goes beyond food accompaniment; they’re from carefully selected winegrowers. Why not enjoy a glass of white, red, or sparkling wine before shopping or stop by for a quiet sip and some charcuterie or cheeses from The Dairy and The Charcutier? These can be purchased in-store and served for you after your grocerant run. 

Joel’s Place is open daily from 9 a.m. to 9:00 p.m. and Fridays to Sundays from 9 a.m. to 10 p.m., and is located at the G/F The Proscenium Retail Row, Estrella St., Rockwell Center Makati the G/F Rustan’s Makati, Ayala Center.

For more information,  please call 02-889-97034. You can also visit their website and follow Joel's Place on Facebook, Instagram, Pinterest, TikTok, and YouTube.

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Editor’s Note: This article was provided by Joel's Place .