'Lucky Me' or 'Petron'? Netizens react to PAGCOR's new logo worth P3 million
PAGCOR's new logo was met with mixed reactions following its launch on Tuesday, July 11 in celebration of its 40th anniversary.
The Philippine Amusement and Gaming Corporation said its revamped look represents the agency's reinforced role as the main gaming regulator in the country.
"The new PAGCOR logo incorporates the element of fire associated with energy, inspiration, passion, and transformation. It symbolizes the flame that ignites change and drives progress. The logo likewise reflects a beacon, which symbolizes guidance, leadership, and direction. It represents a guiding light that helps people find their way,” PAGCOR Chairman and CEO Alejandro Tengco.
“All these taken together, our new logo reflects PAGCOR’s long-standing commitment of being a guiding force that illuminates the way forward, drives transformation and development, and brings inspiration and motivation to the lives it touches,” he added.
According to PAGCOR, the agency accepted the quotation for the procurement of the new design amounting to P3,035,714.28.
PAGCOR's new logo became a hot topic online after its release, with some social media users questioning whether it was actually worth the approved budget.
"[Three] million pesos worth for quotation tapos ganito lang 'yung output? Nahiya naman 'yung Canva," a netizen wrote.
Another one, meanwhile, said that the new logo reminded him of a gas station. "Petron 'yarn?" he joked in a tweet.
An Internet user also pointed out in a Facebook post that it looks similar to the logo of a popular noodle brand. "No way PAGCOR just chose a logo that’s so similar to Lucky Me’s logo," a netizen said.
"What's the new PAGCOR logo supposed to be? A shrimp?" someone joked on Twitter.
For some netizens, the agency didn't have to spend such amount for a new design since its description still aligns with the old logo.
"PAGCOR, serious question: What's the problem with the old logo that you spent 3 million pesos for a new design with a description that, in my opinion, still aligns with the old one?" a Twitter user said.
"Didn't your old logo literally have the sun? Just how much flame did you need?" another one tweeted.
A Twitter user, meanwhile, said that PAGCOR could have instead pushed for a logo-making contest for better results.
"With the creativity of Filipinos, a much better logo could have surfaced especially if the winning design would be awarded millions of pesos," Atty. Gideon Peña tweeted.
PAGCOR is a "government-owned and controlled corporation" under the Office of the President. It was established in 1977 "in response to calls for the Philippine Government to put a stop to the growing proliferation of illegal casino operations in various parts of the country then."