‘Human Coach’ in the making: ‘All of Us Are Dead’ star Yoon Chanyoung is Coach Korea’s first brand ambassador
From suspected hambie or half-zombie to luxury fashion ambassador!
All of Us Are Dead breakout star Yoon Chanyoung has been appointed as the first brand ambassador for luxury fashion house Coach in Korea. The actor’s partnership with the brand starts with its Spring 2022 collection including campaigns for its leather goods, ready-to-wear items, and footwear.
The luxury brand said Chanyoung was chosen for channeling the brand’s values such as “championing optimism and the courage to be one’s authentic self.”
The actor also shared that Coach “perfectly fits” his personal style.
“I’m thrilled to be an ambassador for Coach, a brand that perfectly fits my personal style and inspires me. I’m excited to be part of the house’s story for Spring and to collaborate with Stuart Vevers and the teams going forward,” Chanyoung said.
Chanyoung made his dashing debut wearing tailored pieces from the brand’s Spring 2022 collection.
The actor was seen wearing Coach’s ready-to-wear denim pieces, logo outfits, a structured brown trench coat, and trousers. But the star of his debut is the luxury brand’s signature Hitch backpack.
Chanyoung was recently confirmed to be one of the leads of the upcoming noir series Juvenile Delinquency. The K-drama is set to premiere on Mar. 25.