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Here's how you can figure out Taylor Swift's hidden message ahead of 'The Tortured Poets Department' release

Published Apr 14, 2024 1:26 pm

Easter Sunday is done but Swifties can still go easter egg hunting through Apple Music.

Beginning April 13, the Pop superstar's fans can now embark on a search for a secret message from Swift's upcoming album, The Tortured Poets Department, on the music streaming service.

Citing Apple Music, Billboard said that Swifties could find the word clues a day, hidden within the singer's lyrics in every one of her five new playlists exclusively released on the music streaming service last week. The playlist includes I Love You, It's Ruining My Life, You Don't Get to Tell Me About Sad, Am I Allowed to Cry?, Old Habits Die Screaming, and I Can Do It With a Broken Heart.

Likewise, the hidden message was prompted by an exploration of the five stages of heartbreak such as denial, anger, bargaining, depression, and acceptance.

The entire message will be revealed on April 18, one day before the album release on April 19 at 12 p.m. (Philippine time). 

'Glitch'

Taylor's marketing team, Taylor Nation, shared one of the clues via an Instagram Story on Saturday, April 13. 

Taylor Nation posted an IG story highlighting the clue "glitch"

Swifties were then directed to the song "Glitch" through a glitch effect on Taylor Nation's narrative. The song's lyrics contain six capital letters that disclose the secret phrase.

The letters H, E, Y, B, E, and R were randomly capitalized throughout the lyrics of "Glitch," revealing the word HEREBY.

On April 8, Taylor dropped celestial-themed lyrics for The Tortured Poets Department, keeping Swifties on the edge of their seats after the recent eclipse.

In an IG story, the American singer posted a video of a typewriter forming the words "Crowd goes wild at her fingertips. Half moonshine, full eclipse" with a pre-save link to her upcoming album.

The video was posted on April 8, the same day the solar eclipse occurred. Fans then speculated that the words from the video are excerpts from one of the 16 songs in her upcoming album. 

On February 4, Taylor announced that she had been working on her upcoming album for two years as she received her Grammy for Best Pop Vocal Album for Midnights.