Giant play button installation on EDSA sparks curiosity
BrandedUp in partnership with
A striking addition to EDSA's skyline has been grabbing attention. The massive, orange play button, positioned prominently near the Guadalupe Bridge, is a towering structure that has piqued the interest of commuters and passersby.
Alongside the giant play button, a billboard showcases three unique personas: the Explorer, the Fashionista, and the Environmentalist. The Explorer appears ready to embark on exciting new adventures, equipped with the tools and confidence to navigate the unknown. The Fashionista radiates creativity and self-assurance, effortlessly pulling off any look. The Environmentalist embodies passion and commitment to safeguarding the planet and driving positive change.
What could this play button represent? Perhaps it’s an invitation to “press play” on dreams in 2025, encouraging individuals to pursue their passions boldly. Do these personas signify the courage and determination needed to follow one’s path? What connects the Explorer, the Fashionista, and the Environmentalist?
An opportunity to have a secure future, that’s what.
By offering affordable life insurance protection with the freedom to add benefits (e.g., critical illness benefit, etc.) appropriate to your lifestyle and personal needs, FWD Insurance helps you start smart and celebrate living.
Get FWD SmartStart today. The insurance plan for everyone. You’ll thank you later.
Learn more about the FWD SmartStart Investment-linked Insurance at fwd.com.ph.
* * *
Editor’s Note: This article was provided by FWD SmartStart.
